In a recent episode of the Automation and Self-Service Podcast, Kiosk Marketplace Editor Sandra Carpenter had an engaging conversation with Sassan Rahimzadeh, the president of ARYA Cleaners. They discussed how self-service has transformed the dry cleaning industry, reflecting on the challenges and opportunities that arise from these changes.
Sassan provided valuable insights into the history of self-service in dry cleaning, noting how consumer expectations have shifted over the years alongside the impact of technology. This evolution not only changes the operations of dry cleaning businesses but also alters the way customers interact with the services offered.
He emphasized the significance of integrating technology with excellent customer service. At ARYA Cleaners, the commitment to providing care for garments while utilizing technology to enhance efficiency proves vital, particularly in an industry where customer trust is paramount.
Sassan also noted that “The best marketing always creates trust between consumers and the product.” He highlighted that when introducing new self-service options, having an actual staff member available is often essential for building that trust. This emphasizes the idea that while technology can streamline processes and improve convenience, a personal touch is still key for establishing genuine connections with customers.
In an exciting addition to his professional itinerary, Sassan spoke at the Self-Service Innovation Summit, which took place from December 9-11 in Tampa, Florida. He participated in a panel discussion titled “Self-Service Retail: A Profitable Path to Growth in High-Traffic Locations.” The event was a valuable opportunity for industry professionals to learn about the implementation of self-service in busy environments.
What stands out from Sassan’s insights is not just the importance of keeping pace with technological advancements, but also creating a balance between innovation and personal engagement. As self-service continues to evolve, it is interesting to observe how businesses like ARYA Cleaners navigate new challenges while reaping the benefits of technological progress. It is becoming clear that the future of dry cleaning is looking positive, and those who adapt successfully are the ones who will thrive.
Watch the video “A fresh perspective on self-service dry-cleaning with Sassan Rahimzadeh” here!
